Carmen Haid is the glamorous owner of  luxury vintage  fashion boutique ATELIER-MAYER.COM. She was inspired to start the business by her late grandmother, a haute couture seasmstress in 1930s Vienna and her own lifelong passion for high-end vintage fashion. A gold mine of classic designer pieces and one off treasures, her London shop and online store have become a Mecca for designers, fashionistas and celebrities who are looking for something unique and fabulous. She has dressed many of the worlds most stylish women for parties and the red carpet including Alexa Chung, Nicole Kidman, Madonna and Dannii Minogue. She shares with us top tips for staying chic on the beach.

Where is your favourite beach?
Bocas del Torro in Panama

What’s your idea of the perfect holiday?
Relaxing and having fun

Where was your first family holiday with your kids?
Ibiza

How do you keep looking chic on holiday?
Drinking lots of water and applying 45 factor sunscreen, regular yoga, teaming up kaftans with chunky accessories, my Sea Folly and ISSA bikinis, sunglasses, Havaiana flip flops - and a SMILE!

 What are your top tips for surviving a long haul flight with your kids?
Their own headphones for watching TV, a bag of toys, a soft blanket, and a nanny so you can alternate!

What do you always have in your hand luggage?
Extra food for kids and healthy snacks, water, William Sharp cashmere slippers, Lara Bohinc oversized scarf which also serves as a blanket, headphones, iPad/pod, earplugs. Aveeno Handcream, plenty to read, a note book and pen.

What did you read on your last holiday?
I Married The World by Elsa Maxwell

How do you keep the kids entertained on the beach when you want to sunbathe?
I don't sunbathe, so I play with them in the water and build sand castles. If I want to relax and read on the beach, I don't take the babies.

 What are your beach bag must haves?
In my I LOVE ATELIER-MAYER.COM beach bag is: Oil free Sunscreen factor 45, carmex lip balm, Tom Ford sunglasses, a hat, vintage Saint Laurent bath towel, iPod, chewing gum, one extra bikini, a kaftan dress and a book.